Business Boost was Faretext's initiative to help UK businesses accelerate their customer communication through SMS. The programme provided businesses with free SMS credits, onboarding support, and expert guidance to get their first campaigns running quickly — removing the barriers that typically delay adoption of business messaging.
What Business Boost Included
The programme was designed to make it as easy as possible for businesses to experience the power of SMS marketing without any upfront commitment:
- Free SMS credits: Enough to run a meaningful first campaign and see real results
- Dedicated onboarding: Our UK-based team walked businesses through account setup, contact imports, and campaign creation
- Template library: Pre-written message templates for common use cases — promotions, reminders, notifications
- Compliance guidance: Ensuring every message sent was GDPR and PECR compliant from day one
Why SMS for Business Growth
Many businesses that joined Business Boost had never used SMS professionally before. They were relying on email alone — and struggling with declining open rates. The results spoke for themselves:
- 98% of SMS messages are opened, compared to approximately 20-30% for email
- 90% are read within 90 seconds of delivery
- Response rates average 45%, compared to just 6% for email campaigns
For time-sensitive communications — flash sales, appointment reminders, delivery updates — SMS consistently outperforms every other channel.
Use Cases That Drove Results
Businesses on the programme used SMS across a range of scenarios:
- Retail: Flash sale announcements driving same-day footfall
- Healthcare: Appointment reminders reducing no-shows by up to 40%
- Hospitality: Booking confirmations and last-minute availability alerts
- Professional services: Payment reminders and document request notifications
The Technology Behind It
Business Boost was powered by the same enterprise-grade platform that handles millions of messages for our existing clients. Whether businesses chose to use our SMS API for integration with their existing systems, the Oello app for a no-code approach, or Email to SMS for sending texts from their email client, the platform adapted to their preferred workflow.
Getting Started Today
While the formal Business Boost programme has concluded, every new Faretext account still receives complimentary SMS credits to test the platform. Connect with us today and our team will help you get your first campaign running — typically within the same day.
Frequently Asked Questions
Do I need technical knowledge to send SMS?
No. Oello is designed for non-technical users. If you can send an email, you can send SMS with Faretext.
How much does SMS cost after the free credits?
SMS is priced per message with volume discounts. Visit our pricing page for current UK rates. There are no monthly fees or contracts.
