SMS reminders.

Improve your customer journey with text message notifications

SMS is proven to be the most accepted form of communication. Most texts are opened, read and acknowledged within 90 seconds of being received. With over 5 billion people globally sending and receiving messages, it's easier than ever to keep in touch with your customers through automated text reminders.

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Order placed

Order received

ACME STORE

Thank you! Your order #4829 has been confirmed and is being prepared.

09:14

Order despatched

ACME STORE

Great news, your parcel is on its way. Track delivery at acme.st/4829

14:37

Delivery estimate

ACME STORE

Your parcel is nearby! Expected delivery today between 15:30 – 16:30.

15:12

Order delivered

ACME STORE

Delivered! Your parcel was left in your safe place. Enjoy your order!

16:02

98% open rate Read in 5 mins Works on any phone 5B+ global users

Why SMS Reminders

The benefits of SMS reminders.

Give your customers the best possible experience while saving time, cutting down on missed appointments, and keeping them in the loop.

01

Improved loyalty

Sending SMS reminders shows customers you care about their time. Whether it's an appointment, a booking, or a payment deadline, a simple reminder can prevent no-shows and reduce last-minute cancellations. When customers feel looked after, they're far more likely to stay loyal to your business.

02

Instant impact

Unlike emails that get buried or sent to spam, SMS has one of the highest open rates across all communication channels. Over 90% of text messages are read within minutes of being received, making SMS reminders one of the most effective ways to get your message across.

03

Personal & friendly

SMS reminders are direct and personal. Tailor the message to include the customer's name, appointment details, or a friendly note. Designed to feel less like a generic notification and more like a helpful, personal nudge.

04

Cost & time efficient

Manually making phone calls, sending emails, or printing appointment slips can eat into your team's time. SMS reminders automate the process, allowing staff to focus on more important tasks while keeping customers informed.

05

Limitless access

No need for customers to download an app, create an account, or remember login details. The message arrives on their phone, smartphone or basic mobile, and all they need to do is read it. Perfect for all age groups and technical abilities.

06

Safe & secure

Messages are sent through secure, direct routes. Customer information is handled in compliance with GDPR and privacy standards. Reassure your customers that their data is safe, building trust and protecting your reputation.

07

Affordable & measurable

Compared to calls or printed mail, SMS is incredibly affordable, especially with high delivery and response rates. With real-time reporting, track delivery, link opens, and engagement to continually improve your communication strategy.

08

Adaptable to any industry

Whether you're a healthcare clinic sending appointment reminders, a salon confirming bookings, or an online store notifying about deliveries, SMS reminders fit perfectly into any business model.

SMS reminder use cases.

From appointment confirmations to delivery tracking, see how businesses use SMS reminders.

Automation

Automate customer communication with SMS reminders

Automate the journey

Effortless customer communication

Make customer communication effortless with automated text messages. Via your software, automatically confirm bookings, update order progress, share delivery dates, or request feedback, keeping customers informed every step of the way.

Scheduled SMS reminders for MOTs and appointments

Scheduled reminders

Never miss a key date

Use our SMS API to send automatic reminders for MOTs, servicing, and appointments. Set up scheduled text alerts to notify customers when they're due for their next visit, with two-way SMS for easy replies.

Security

One-time passcodes

Secure login verification

Add an extra layer of security to your app or website with SMS one-time passwords. Our SMS API makes it easy to send single-use codes, helping users log in safely and securely.

SMS one-time passcode verification
Secure document access via SMS

Document access

Go paper-free with SMS links

Give customers direct access to important documents via SMS. Send authentication codes for secure logins, then follow up with a personalised link to view, approve, or e-sign their private documents.

Delivery & Tracking

Delivery notifications

Real-time updates with geo-fencing

Keep customers updated on deliveries by linking SMS notifications to your GPS tracking system. Set up geo-fenced alerts so customers know exactly where their order is and when it will arrive.

SMS delivery notifications with geo-fencing
Bulk SMS from mobile

Bulk SMS from mobile

No apps, no logins required

Instantly reach all your business contacts using just your mobile. Send a normal text to a dedicated number, and we'll deliver your message to everyone or a selected group from your address book.

Trackable SMS links

Trackable SMS links

Measure every click

Each recipient gets a unique mini-URL, so you can see exactly who clicks and who doesn't. Clear insights into engagement help you follow up more effectively.

Getting Started

Getting started in 4 steps.

From sign-up to your first reminder, simple setup with Faretext.

Sign up for an account

Click connect to register and choose how you'd like to send messages: SMS API, email-to-SMS, or our Oello app.

Receive your login details

After a quick validation call, we'll email your login details with instructions on how to start using your chosen platform.

Update your privacy policy

Since reminders notify and inform, no special permissions are needed. Just mention SMS notifications in your privacy policy.

Send some test messages

Send a few test messages to check everything works smoothly. If you run into any issues, we're here to help.

create your account

Templates

Reminder templates.

Ready to send in seconds

Get started fast with ready-to-use reminder templates. Each template is optimised for clarity and compliance. Just personalise and send. From appointment reminders to delivery notifications, we've got you covered.

get started

Developer Tools

Built for your stack.

Quick & easy integration

Integrate SMS into your application with our developer-friendly REST API. Send messages, check delivery status, and manage contacts programmatically.

Endpoints RESTful JSON
Authentication API key
Documentation Code samples & SDKs
Support UK-based developers
explore sms api get api key
REST API | API key auth | Code samples | UK support
curl -X POST \
https://api.faretext.co.uk/v1/sms
-H "Authorization: Bearer YOUR_API_KEY" \
-H "Content-Type: application/json" \
-d '{
"to": "+447700900000",
"from": "DrSmith",
"message": "Reminder: Your appointment is tomorrow at 10:30am."
}'
$response = Http::withToken(
'YOUR_API_KEY'
)->post(
'https://api.faretext.co.uk/v1/sms',
[
'to' => '+447700900000',
'from' => 'DrSmith',
'message' => 'Reminder: Your appointment is tomorrow at 10:30am.',
]
);
import requests
response = requests.post(
'https://api.faretext.co.uk/v1/sms',
headers={'Authorization': 'Bearer YOUR_API_KEY'},
json={
'to': '+447700900000',
'from': 'DrSmith',
'message': 'Reminder: Your appointment is tomorrow at 10:30am.',
}
)
const response = await fetch(
'https://api.faretext.co.uk/v1/sms', {
method: 'POST',
headers: {
'Authorization': 'Bearer YOUR_API_KEY',
'Content-Type': 'application/json',
},
body: JSON.stringify({
to: '+447700900000',
from: 'DrSmith',
message: 'Reminder: Your appointment is tomorrow at 10:30am.',
}),
});

FAQS

SMS reminder FAQs.

SMS reminders, also known as text notifications, text alerts, or SMS updates, are messages sent straight to a mobile phone to remind about something important. Whether it's an appointment, a delivery, a payment, or an event, these short messages help customers stay on top of their schedule. Businesses use SMS reminders because they're fast, reliable, and easy to see. Most people check their phones within minutes.
By using SMS reminders, your business can reduce missed appointments, improve customer response times, and keep everything running smoothly. They help build trust, showing customers you value their time. With Faretext's flexible setup and connection options, it's easy to schedule and personalise text reminders, saving time for your team while keeping communication clear.
In many cases, yes. Text messages are usually read within minutes, with open rates as high as 98%, compared to around 20–30% for emails. Unlike phone calls, texts don't interrupt people. They can check the reminder when it suits them, but still fast enough to avoid missed appointments. They also save your team time by cutting down on follow-up calls and emails.
An SMS reminder is sent directly to a mobile number, while a push notification is sent through an app. SMS doesn't rely on apps or an internet connection. As long as the customer has a mobile signal, they'll get the message. Push notifications only work if the person has your app installed and has allowed notifications. Text messages have open rates as high as 98%, while push notifications can easily be missed.
Getting started is simple. Sign up for an account and choose how you'd like to send messages through our SMS API, email-to-SMS, or our code-free Oello app. You'll get a quick validation call, then your login info and instructions by email. Before sending live reminders, update your privacy policy to let customers know you'll be contacting them via text.
Yes! Faretext makes it easy to schedule reminders for any future date and time. Using the SMS API connected to your software, you can automate reminders based on key events, sending confirmations when orders are placed, or updates when packages are dispatched. Once set up, reminders run in the background without manual intervention.
Yes, using our SMS API or email-to-SMS services. Each country has its own rules for sending SMS messages. By default, accounts are set up for UK messaging, but adding international access is easy. Visit our pricing page for international rates.
If you're sending reminders for appointments, deliveries, or bookings related to a service your customer has already requested, this is typically classed as a service message. You don't need extra permission as long as the customer provided their contact details as part of doing business with you. Just make sure your privacy policy mentions SMS communications.
Yes. At Faretext, sensitive details like usernames, passwords, and API keys are only shared with authorised people. These are securely stored and only shown during initial setup. After that, even you won't be able to view them again, keeping everything private and protected.

Related insights

How SMS Reminders Are Saving the NHS Millions
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Faretext Blog
Industry Insights 13 Sep 2022

How SMS Reminders Are Saving the NHS Millions

Missed NHS appointments cost the health service £1.2 billion every year. Research shows that SMS reminders reduce no-show rates by up to 34% — and the wording of the message makes a measurable difference.

read article →

3 min read
Automated SMS in E-Commerce: Why Triggered Messages Generate 26% of All SMS Orders
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Tips & Guides 04 Nov 2025

Automated SMS in E-Commerce: Why Triggered Messages Generate 26% of All SMS Orders

Automated SMS messages generate 26% of all SMS orders from just 13% of sends. Abandoned cart texts, order confirmations, and post-purchase follow-ups dramatically outperform broadcast campaigns.

read article →

3 min read
SMS Open Rates vs Email: The Numbers That Matter
Industry Insights
Faretext Blog
Industry Insights 21 Jun 2022

SMS Open Rates vs Email: The Numbers That Matter

With a 98% open rate compared to email's 20-30%, SMS consistently outperforms every other direct communication channel. We look at the data behind the numbers.

read article →

3 min read

Ready to start with SMS reminders?

Join thousands of UK businesses reducing no-shows and improving customer communication.

get started view pricing

25 free credits to test. No contract. UK-based support.

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